Hello guys. WebNR is honored to provide review on the release of Junkaloo.com. This is a website we have watched for some time and seen multiple changes. The initial poll from the public concludes that the people like the idea but not many liked the UI. Well problem solved!! Junkaloo has rolled out a completely new and exciting layout (as seen in the image) for it's users and it managed to get a flat out approval from the same initial respondents. We were able to conduct an interview with the team members of Junkaloo which we will post in a minute. Let's provide a little history on the project first before we get into the interview. Junkaloo is a simple website that allows users to search for as well as post free items for others to search. The concept is very much like that of many classified ads websites however Junkaloo is the first to specialize in free items solely in this manner. Junkaloo is interesting because it is a closed community meaning one must have an account to be able to share items with others and it also boasts a news and broadcast feature where users can post; get this, FREE ADS!! Well let's get into the interview so you can learn more about this project:
WebNR
Junkaloo? Why this name and how did it come about?
Junkaloo
The site was originally called Junkmonk back in 2006 when the idea was conceptualized but for legal reasons we decided to go with Junkaloo. Junkaloo basically was a cool and easy to remember name that included the concept of the project in its phonetics so it just worked!
WebNR
How did the idea for this project develop?
Junkaloo
There is a saying that goes "Service to many leads to greatness". It is from this ideology that this concept was born. We wanted a way to serve many people, so seeing the need to assist people get useful items that otherwise go to waste everyday we decided to provide an avenue for that exchange. So, the idea of Junkaloo was born.
WebNR
There are hundreds, if not thousands of startups born daily. What separates you from the pack?
Junkaloo
We are not interested in competing with other websites or projects. Our simple mission is to provide a superior service to the people and shape our service around their feedback.
WebNR
When many people hear about this concept, the first comparison is usually to craigslist. What do you think about this?
Junkaloo
We do hear that comparison a lot, particularly someone referred to us as a "specialized craigslist". As stated before, we are not up for any competition, we simply provide a service and plan to enhance it around our customers' feedback. The comparison to Craigslist however is an honor, come on, they have been around since the 19th cetury!
WebNR
Most startups today have seed money from a few thousands to millions of dollars. How do you intend to market and how much seed money has been set aside for marketing?
Junkaloo
Actually, we are different in the sense that we are not interested in using large capital for marketing our product like everybody else. We plan on simply introducing the product and hoping as long as people like it, word of mouth will help expose it to more people. We have actually turned down thousands of dollars in investments to maintain 100% freedom of control of our intellectual property.
WebNR
From a poll conducted we learned that many people liked the idea but the user interface was not received well. Is that the reason behind the redesign?
Junkaloo
To be honest, we released the beta version with an extremely minimal UI. Our plan was to take the user's mind off the aesthetics enough for them to accept the idea whilst we developed the actual site you see now in the back end. So, it was simply a marketing plan we decided was best. It was a success for us as in our first month of launch using various mediums as facebook, SEO optimization, press releases etc, we managed to receive over 500 unique visitors, over 70 active users and a number 1 position on Google for our search term Junkaloo. This was an amazing feat for our first month. So now we have launched the second phase and let's wait to see what will be the outcome.
WebNR
Well done! Congratulations on the accomplishments in such a short time. What are your future plans for Junkaloo?
Junkaloo
We intend to market ourself with no financial support as stated before and listen to our users. Eventually, when the project has captured the interest of enough users we will expand into different technology industries.
WebNR
Thank you.
We hope you enjoyed this lengthy interview. Go to Junkaloo to test the site and see for yourself.
We give it 5 thumbs way up for the new interface! WebNR over and out!!
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